Anaheim, California – Honda Center is proud to announce the inaugural ocV!BE Guitar Festival set to take place on Saturday, July 29. This highly anticipated event will showcase the best of the guitar industry with over 50 vendors featuring vintage dealers, boutique guitar makers, amps, pedals, national brands, music stores, and private collectors. Attendees can expect a truly immersive experience in the world of guitars.


Tickets for the ocV!BE Guitar Festival are priced at $20 and are available for advance purchase on and upon arrival on the day of the event. As a special bonus, the first 200 attendees will receive a complimentary pack of guitar strings. Onsite parking will be provided free of charge for festival attendees.


One of the festival's highlights will be the live performances inside the Honda Center arena bowl on the Allen & Heath / BASSBOSS Main Stage. Renowned musicians including Bruce Kulick (KISS), Dave Amato (REO Speedwagon), Gregg Bissonette (Ringo Starr), Matt Bissonette (Elton John), Griff Hamlin and the Single Barrel Blues Band, and more are scheduled to take the stage, promising unforgettable performances for music enthusiasts.


“As we continue to celebrate Honda Center's 30th Anniversary year we are thrilled to feature the immense talent and creativity of the guitar industry in Orange County and beyond,” said Kim Bedier, Senior Vice President/General Manager of ocV!BE and Honda Center. “The ocVIBE Guitar Festival is a preview of the exciting experiences on tap within the ocVIBE development.”


ocV!BE is a groundbreaking $4 billion mixed-use entertainment district. Scheduled to open Phase 1 in 2026, this immersive district surrounding Honda Center will offer a wide range of entertainment events, restaurants and cafes, art installations, office spaces, public parks, and residences, creating a vibrant and dynamic community for all.


The ocV!BE Guitar Festival is co-produced by renowned industry experts Tom Alexander and Bruce Adolph, who have previously organized the highly successful Tacoma Guitar Festival at the Tacoma Dome in Washington. Their extensive experience and connections have attracted world-class artists such as Paul Reed


Smith, Nita Strauss, Mark Lettieri, Gregg Bissonette, Rudy Sarzo, Dave Amato, John 5, and many more.


"We are beyond thrilled to bring the ocV!BE Guitar Festival to life. This event is a testament to the incredible passion and artistry of the guitar industry. We have curated an extraordinary lineup of vendors, artists, and experiences that will captivate guitar enthusiasts of all levels,” said Tom Alexander co-producer of the ocV!BE Guitar Festival and Vice President of Programming for ocV!BE and Honda Center. “Get ready to immerse yourself in a world of music, innovation, and inspiration. We can't wait to share this unforgettable experience with the community."


Sponsors for the event include PRS, BC Rich, Allen & Heath, Ovation, Takamine, ESP, Manuel Rodriguez, James Tyler, SoloDallas, TKL, and Veritas Guitars.


Exhibition booths and sponsorships are currently available for interested parties. For more information and to reserve your spot, please visit