Business IntelligenceResearch

The Business Intelligence Department presents data driven insights of economic and tourism impact in Anaheim, Garden Grove and Orange County. Beyond this data, the BI department promotes more in-depth Business Intelligence Packages for insights into market trends, industry trends, event impact, and visitor analytics, including competitor analysis and selling strategies.

2025 Weekly Dashboard

The “Weekly Summary Hospitality & Tourism Insights" dashboard for the period of October 5, 2025 to October 11, 2025, presents key performance indicators for the Anaheim and Garden Grove hotel industries. It details metrics such as occupancy rates, average daily rates (ADR), and revenue per available room (RevPAR), including year-over-year percentage changes. The report also outlines Anaheim's top ten visitor origin markets during this specific week. Additionally, it notes the number of Visit Anaheim events and the volume of requested rooms.


Destination Forecast Webinars

Missed our live webinar or want a second look? Register or log in here and access the recording of our recent Destination Forecast Webinar to stay informed on the latest trends and insights.

2024 Economic Impact & Visitation

Economic Impact for Visit Anaheim and Anaheim, CA
Garden Grove Bi Graphic
Orange County Bi Graphic

BI Packages


Unlock the full potential of your tourism and hospitality's data with our Business Intelligence Packages.
 

Our complimentary pace reporting, and calendars provide a solid foundation, but our premium insights—market trends, event impact, and visitor analytics—equip you with actionable intelligence.
 

Upgrade today to drive better results and maximize your revenue!

Blue Arrow BI Industry Analytics

Uncover the latest trends and benchmarks shaping Tourism and Hospitality across the U.S.

Blue Arrow BI Economic Impact

Explore the economic benefits of tourism, from increased revenue to job creation.

Blue Arrow BI Market/Lodging Analytics

Gain insights into sales strategies and lodging performance with comprehensive market data.

Blue Arrow BI Visitor Analytics

Track traveler behavior through detailed analysis of origin markets and visitation patterns.

Blue Arrow BI Event Analytics

Analyze past, present, and future booking trends to optimize event planning and market strategies.

Blue Arrow BI Custom Reports

Create tailored reports that meet your specific data needs for deeper insights.


Meet the Team

John Picou

John Picou, CTA Director, Business Intelligence

Samantha Lujan

Samantha Lujan, CTA Business Intelligence Analyst

Sid

Siddarth Bartake, CTA Business Intelligence Analyst Intern

Shannel Dooley

Shannel Dooley, CTA Business Intelligence Administrator

Israel Esparza

Israel Esparza, CTA System Administrator



Research Requests

Contact our Business Intelligence team to be equipped with data insights such as market, industry, visitor and event analytics, informing you of comp set data, selling strategies, budgeting and more.

 

Contact us

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